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Nest

NEST

Leave The Nest

Project Type: Integrated Campaign, Social Activation, Student Work

Role: Copywriter

Challenge: Create an interactive campaign to encourage families to trust their home with Nest products.

Idea: Celebrate homeowners enjoying life outside of the home. 


Leave the nest getaway Contest

Leading up to summer, Nest Learning Thermostats will be sold featuring a special activation code.

Customers submit their code on a microsite for a chance to win a dream getaway vacation.


Nest Hot SPOTS


NATIONAL GET OUTDOORS DAY

In celebration of National Get Outdoors Day (June 10th), Nest will ask its Twitter followers to share photos of themselves enjoying some time outside. For every tweet using #LeaveTheNest, Nest will donate $1 to Practical Action – a non-profit working towards a more energy efficient future.

A few lucky participants will receive a gift set from Nest.

 
 

AD: Barbara Vasques / CW: Tajj Badil-Abish